Far too often, modern Christians are not looking for Christ-honorning, presuppositionally biblical films. Instead, these belivers have declared an unconditional surrender to Hollywood and the culture as a whole. The result is that many are happy to settle with films which simply can be described as “not grossly offensive.” A half a century of what Geoff Botkin describes as “Frankfurt School Theology of Film” has rendered the Christian public entertainment-craving, undiscerning film addicts. Consequently, Christians have an enormously high threshold for accepting as “Christian” pretty much anything Hollywood sends them with a “redemption theme,” as long as the film is devoid of explicit nudity and rampant profanity.

Though Christians have an enormously high threshold for compromising on film, the non-Christian Hollywood elite, on the other hand, have an enormously low threshold for accepting anything which unapologetically presents biblical Christianity. The result is that Hollywood has learned how to manipulate Christians.

The marketing of Narnia is a classic example of Hollywood’s manipulation. The basic strategy behind the Hollywood marketing of The Lion, the Witch and the Wardrobe is this: (1) Seek to make money off the budding and highly lucrative Christian market by presenting the new film as a glorious representation of Lewis’s distinctively Christian vision; and, simultaneously (2) Seek to make millions from the mainstream secular market by making great efforts to deny that The Chronicles of Narnia has anything whatsoever to do with the Christian faith.

Read more about this phenomenon here: “Religion in ‘Narnia’ left up to audience.”

Also, The Chicago Tribune mentions Vision Forum Ministries’ San Antonio Independent Christian Film Festival as part of the response to Hollywood’s anti-Christian bigotry: “With ‘Narnia,’ Disney reaches out to Christians.”