Kirk Cameron of Fireproof, and speaker at this year’s SAICFF was quoted as making this comment about why Fireproof makes a great gift:

“It’s a great gift to give to somebody else. I think all of us know someone who is struggling in their marriage, people who are contemplating divorce or going through one,” he notes. “You can talk to someone all you want, but if you can follow that up with a movie where they can see what it looks like when a man really devotes himself to loving his wife, that can turn the course of everything.”